AMSOIL announced an across-the-board price increase earlier this summer, effective next week:

The rapidly increasing costs of lubricant base stocks and additives have been well-documented over the past few months. Although virtually all lubricant manufacturers implemented price increases in January and February, AMSOIL held off. More recently, lubricant manufacturers have implemented 6 to 10 percent price increases on finished products effective June and July. AMSOIL makes every effort to maintain the lowest prices possible and has delayed raising prices for as long as possible. Due to the ever-increasing costs of raw materials, however, AMSOIL is forced to implement a 3 to 6 percent price adjustment in the U.S. effective August 1. Due to fluctuations in the exchange rate, Canadian prices will remain unchanged at this time. Even with a minimal price adjustment, AMSOIL synthetic lubricants remain the best and most cost-effective choice on the market, saving customers money through extended drain intervals, reduced wear and maintenance and increased fuel efficiency.

Order before end-of-day, Friday, July 30 to save money over the increased prices coming August 1. To order product at retail or wholesale (preferred customers) prices, you can call (800) 661-7242.

Thanks to @LubeDirect for pointing me to this video of AMSOIL at Daytona Beach this year...

Petroleum Based Oil Can't Protect Your Engine Like AMSOIL Synthetic Engine OIl

At the first session of AMSOIL University 2010, Dan Peterson, the Technical Director and chemical engineer at AMSOIL, shared some of the chemical properties of AMSOIL Synthetic lubricants that allow it to resist oxidation and maintain its performance over a much longer life compared to conventional oils.

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So many times over the years I have been asked,

How often should I change the oil in my car when I am not putting a lot of miles on it?"

It is a good question since many of actually drive their cars less than the oil change requirements specified by the manufacturer, usually 3,000 or 4,000 miles but sometimes as high as 7,500 miles. The answer to this question lies in the fact that conventional petroleum oil companies stipulate change intervals by time as well as by mileage and time: usually three or four months though some even say as much as six months.

Short Mileage Driving is Hardest on Your Vehicle's Engine

The reason the oil companies stipulate a time constraint as well as one for mileage revolves around the fact that short mileage driving, that does not let the engine completely warm up, tests an oil's longevity like nothing else. When the oil does not heat up to at least 140°F, moisture in the oil does not evaporate. As moisture builds up in the oil, it depletes the additives in the oil and it accelerates oxidation that results in sludge. Low mileage vehicles are prone to accumulate sludge and varnish if the oil is not changed at least every six months using conventional petroleum-based oils.

AMSOIL Synthetic Motor Oil Overcomes the Short Mileage Issue

The original Amsoil Full Synthetic Motor Oil is designed for one year oil changes and up to 25,000 miles. For low-mileage, short-drive vehicles, the 25,000-mile limit is obviously not the important factor; the one year service interval, however, is critical. Vehicles driven less than 7,500 miles each year are perfect candidates for AMSOIL's longer drain interval oils that specify one year between oil changes. You can enhance your vehicle's protection, cut cost and send significantly less used oil into the environment with the original AMSOIL 25,000-mile/one year oil.

We spend the last few weeks redesigning TheLubePage.com website. We have added bunch of information that will help you better understand why AMSOIL Synthetics are the best choice for your vehicle(s): how they help save you money and, at the same time, do a better job of protecting the investment you have made in transportation. Here are a few areas of the website that may help you:

We will be adding more helpful information as soon as we can. If you have a Twitter account and want to keep updated on new information as it becomes aavailable, follow us on Twitter. You will also notice the Tweet This Icon "Tweet This" icon (this one works, try it) on many of the pages at TheLubePage.com. This is an easy way for you to share information with your followers that you believe will be valuable to them.

Most importantly, we would love to hear from you. Do you have a question, comment or issue that you would like help with? What type of information would you like to see posted here? You can use the comment form below to submit your thoughts. I look forwrad to receiving them and intend to respond to them quickly.

Sincerely,
Dan Watson
TheLubePage.com

PS -- I intend to post more AMSOIL videos soon, if you'd like to watch a video produced by AMSOIL about the significance of Ea filters (currently on the front page), just click on the Read More link below...

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AMSOIL Synthetics Weblog - General

Dan Watson, AMSOIL Dealer

Dan Watson
Independent AMSOIL Dealer